Though these privacy tools are nice to have by default, the rest of the DuckDuckGo browser feels like what it is right now: a beta preview. “Incognito mode betrays users' expectations of privacy, and consequently, we believe it does more harm than good,” Beah Burger-Lenehan, Product Director at DuckDuckGo, told Laptop Mag. Incognito mode only pauses the browser from logging your browsing history and doesn’t actually prevent anyone from snooping on you, so DuckDuckGo is doing away with it entirely and instead expects users to simply hit the fire icon when they want a session to disappear from their browsing data. You can find the DuckDuckGo Privacy Essentials extension on Google’s Chrome Chrome Web Store, which is actually pretty hilarious.With its own desktop browser, DuckDuckGo also aims to put a common online misconception to bed once and for all: the “private” incognito mode fallacy. It recommends that users not use Chrome, of course, but for those that do, this extension will provide the protections users may want. While Google is positioning this as more privacy respecting, the simple fact is tracking, targeting, and profiling, still is tracking, targeting, and profiling, no matter what you want to call it.”Īccording to DuckDuckGo, Topics (which replaces FLoC, or Federated Learning of Cohorts) and FLEDGE (First Locally-Executed Decision over Groups Experiment, basically the Privacy Sandbox) will only be enabled in Google Chrome.
These new methods enable creepy advertising and other content targeting without third-party cookies. FLEDGE enables your Chrome browser to target you with ads based on your browsing history. “Topics uses your Chrome browsing history to automatically collect information about your interests to share with other businesses, tracking companies and websites without your knowledge.
“If you’re a Google Chrome user, you might be surprised to learn that you may soon be automatically entered into Google’s new tracking and ad targeting methods called Topics and FLEDGE,” DuckDuckGo explains. DuckDuckGo today announced the availability of DuckDuckGo Privacy Essentials, a Chrome extension that will block Topics and FLEDGE, Google’s new tracking and targeting methods.
0 kommentar(er)
